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The Meaning of Green

The Irish holiday is always celebrated on March 17th, which is the day that Saint Patrick died. He was a missionary way back in the 4th century. His real name is believed to be Maewyn Succat. He took the name Patrick after he became a priest.

Saint Patrick’s Day has changed considerably since the 4th century. Leprechauns, green clothing, green drinks, green everything. Why you ask? Green is the color of Ireland and springtime. Green is featured in the Irish flag, it’s the color of shamrocks, and Ireland’s nickname is the “Emerald Isle.” There isn’t really just one reason why green is the official color of Saint Patrick’s Day.

If green is your favorite color it says a lot about your personality. Green is the color of balance and harmony. From a color psychology viewpoint, it steadies the heart and emotions, and creates a balance between the brain and the heart. Green is an emotionally optimistic color, providing us with feelings of nurturing and love. Green is a natural peacemaker.

If you choose green as the primary color […]

By | 2017-01-12T20:58:15+00:00 March 16, 2016|Creativity, Uncategorized|0 Comments

Communicating Sustainability to Consumers

Sustainability is no longer an optional focus for brands, it is now a necessity to stay competitive. Consumers expect brands to place the environment and being “green” as a top priority, just as consumers do in their daily lives. There are recycling cans everywhere, more people choosing hybrid and electric vehicles, solar power has become more accessible and plastic bag bans are in effect in major cities. Green is no longer a trendy thing, it is a way of life.

Many brands have had sustainability programs for years, but communicating these initiatives to consumers has been a challenge. Consumers are skeptical. Corporate sustainability programs can sometimes come across as lacking authenticity, messages are not always clear or lack validation, and often these messages never reach the consumer at all. What better place to communicate sustainability than right on the package that the sits on the store shelf and goes home with the consumer. Put the information in their hands, and make it about what impacts the consumer and the environment.

With so many sustainable packaging options, messages […]

By | 2016-01-08T17:21:49+00:00 January 8, 2016|Design, Sustainability, Uncategorized|0 Comments

2015 North American Paperboard Packaging Competition

The winners of the 2015 North American Paperboard Packaging Competition were honored in Indianapolis at the annual awards gala. Administered and hosted by the PPC and judged by a jury of packaging professionals, industry experts, and professors, the North American Paperboard Packaging Competition is the premier competition for carton manufacturers involved in the concept, design, print, performance, and shelf appeal of paperboard packaging. Thoro Packaging received four awards this year, three Gold Awards and one Excellence Award.

  • Limited Edition Nail Color Collection● Jessica Cosmetics – Gold Award
  • 2015 WestPack Self-Promotional ● Thoro Packaging – Gold Award
  • 2014 Christmas Self-Promotional ● Thoro Packaging – Gold Award
  • 2015 BioMed/MD & M Self-Promotional ● Thoro Packaging – Excellence Award

Congratulations to the Thoro Packaging team for continuing a tradition of folding carton excellence that remains at the core of our business. We are proud to be among those who have made our industry great.

Call Thoro Packaging to find out more about award winning folding carton packaging for your brand.

 

 

By | 2015-10-12T14:52:20+00:00 October 12, 2015|Contests, Creativity, Design, Events, Uncategorized|0 Comments

The Power of Printed Sleeves

Tailor your ordinary folding carton packaging with custom printed paperboard sleeves.  A custom printed sleeve is a packaging addition that can partially or entirely cover your cartons or products while allowing you the ability to add branding and information that will visually attract your customers.

Enhancing your cartons with sleeves can customize your packaging, provide added branding, allow you to change your packaging design per season or promotion, or add some extra bling.

A paperboard sleeve can be a cost effective packaging solution which allows the product to be viewed from the sides or from the top and bottom. Sleeves are regularly used for high end cosmetics, personal care, custom medical device boxes, and software products.

Don’t get stuck in a rut with a straight line sleeve. Thoro Packaging has the technology to create custom, unique shaped sleeves and bring a distinctive look to your folding cartons.

The addition of cutouts on sleeves allows your customers to see your logo on the carton or the contents of a clear container, showcasing your product. Die cuts can be used to […]

By | 2017-01-12T20:58:17+00:00 October 1, 2015|Uncategorized|0 Comments

Remembering 911

Today, we honor and remember the survivors, those who were lost on September 11, 2001, and the valiant, courageous men and women that risked their lives to save others.

 Today marks the 14th anniversary of the attacks on the World Trade Center, the Pentagon and Shanksville, Pennsylvania. The memories of that day still cause immeasurable heartache to those who lost loved ones on that day. Near or far, we were all impacted in some way by this tragic event. We shall never forget.

 

By | 2015-09-11T15:50:16+00:00 September 11, 2015|Events, Uncategorized|0 Comments

Nurses Offer Tips for Medical Packaging Design

Nurses work long hours and are an intricate part of our health and wellbeing. They are also on the forefront of the medical devices that we use and the packaging they come in. So when a panel of nurses at HealthPack 2015 gave their feedback on medical device packaging, Thoro took notice. They had good comments and gave great advice regarding some of the changes that are needed. It is for these reasons; Thoro is re-posting in part, the following article from Healthcare Packaging, June 2015.

 For years, HealthPack has presented a nurse’s panel, one of the most popular presentations every year. At Norfolk, nurses again gave very blunt feedback and attendees got to hear firsthand what does, and maybe more importantly, what does not, work when it comes to medical device packaging. The presentation comprised a panel of end users, mostly nurses who were […]

By | 2017-01-12T20:58:18+00:00 September 4, 2015|Uncategorized|0 Comments

Ideas for Environmentally Friendly Packaging

With billions of tons of packaging waste occupying landfills across the world, corporations and their customers are looking for methods that make less of an impact on the planet. Environmentally friendly paperboard packaging is the best choice for so many reasons.

Thoro Packaging has taken all of the work out of searching for environmentally friendly packaging solutions and passing our knowledge on to you. Following are ways to incorporate materials and construction methods that make less of an impact on the planet.

Use recyclable materials. All paperboard grades and calipers are recyclable. If you’re not sure which material will meet your needs, we can help. Both virgin and recycled paperboard come in a variety of calipers and can be adapted to your packaging with ease.

Let your customers know it’s about printing too. Custom mixed vegetable based inks that are mixed onsite, prevent unnecessary waste. They avoid the use of petroleum, and release less volatile organic compounds (VOCs) into the environment. This makes an overall cleaner quality of air for all of us. The vegetable and low VOC logos […]

By | 2017-01-12T20:58:20+00:00 May 15, 2015|Uncategorized|0 Comments

Don’t Miss Out

During the months of December and January, Thoro Packaging distributed our yearly Holiday Promotional. This year we designed a carton with a pullout drawer and a calendar, or what I like to call “Calendar in a Box. This beautifully designed folding carton also came chockfull of gourmet chocolates.

If you would like to claim one of these beauties for your own, just send us an email at apercy@thoropkg.com. Type “Calendar in a Box” in the subject line, include your name address and web1phone number; and we will send one to you. And yes, your’s will have gourmet chocolates too.

By | 2017-01-12T20:58:21+00:00 February 27, 2015|Creativity, Uncategorized|0 Comments

We Love Healthcare Packaging…

Designing and developing healthcare products are a complex and intricate task and must be the main focus of the manufacturer. Therefore, when forming a team to rely on for secondary components—such as folding carton packaging—companies need to ensure they partner with an experienced, qualified company. Healthcare product manufacturers need packaging that serves an array of functions from product protection to enhancement of a product’s visibility and the company’s corporate image.

It is critical to create packaging that meets the specific needs of healthcare products, this includes meeting time constraints, innovation and value added services. Following are standards that can assist healthcare product manufacturers in finding the right company to partner with to fulfill their folding carton requirements.

  •  Choose a folding carton manufacturer with numerous capabilities under one roof. Choose a company that has a team of experts to assist you in choosing the best material, or combination of materials, and structure for your product.
  • The folding carton manufacturer should demonstrate an expertise in die cutting, machine filled cartons, covert and overt security features including security inks, color shifting inks, […]
By | 2017-01-12T20:58:21+00:00 February 25, 2015|Uncategorized|0 Comments

Considering Your Packaging Resolution for the New Year

It’s that time of the year when we start to examine our life. We make resolutions to better ourselves in terms of getting rid of poor habits, picking up good ones, taking better care of ourselves and the people around us, learning to manage our lives better etc.

How about your packaging? Does it need some revving up? Perhaps it needs to be better? If you answered yes…following are some important things to consider.

Folding cartons are the whole package when it comes to marketing your product. There are many ways to package a product, and king among them, in terms of price and convenience, is the folding carton. Folding carton packaging also lends itself to maximum customization when it comes to showing off your brand. Whether you are looking to package beauty products, consumer electronics, gourmet food, or anything in-between, there are available solutions tailored to your specific needs. The key is determining what is right for your specific situation. In order to pair your product with the perfect solution, keep the following factors in mind:

  • Manufacturing. […]
By | 2017-01-12T20:58:25+00:00 January 28, 2015|Uncategorized|0 Comments