Have you ever purchased a health or beauty item, opened up the substantially sized carton only to find a minuscule amount of product? Over-packaging is a problem which seems to be on the rise during a time when it really should be on the decline.
We’re not here to shame anyone, but to lend a hand. Thoro can help you customize your folding cartons by designing the right-size packaging for all your products to maximize performance and shelf presence.
First and foremost, our structural designers will think about protecting your product and will size the box appropriately. While there’s a correct size for the product, there is also a correct size for the retail atmosphere where it will be displayed and sold. A very small product might need a larger box or panel to carry all the information shoppers need to make a purchasing decision, or to meet FDA label requirements.
The majority of consumers assess the value of a product by the packaging and with so many products out there, packaging design is more important than ever.