It’s finally here. You’ve spent countless hours developing your product and it’s finally ready to go to market. You’ve done your research and know what to expect. There’s just one final step… your packaging. Packaging is a direct reflection of your company and its vision. You’ve gone through the approval process and now it’s time for the press check.
We understand the entire process can be stressful and that’s why we want to give you some pointers on what to look for and what to expect during your next press check.
What to know – Offset Printing
As with anything you get involved in, it always helps to know the process. The truth of the matter is printing can be quite complicated. The most important thing to understand is that offset printing is the art of balancing ink and water. During the print process, the two go hand in hand to create the beautiful cartons you order. Our press staff is constantly faced with the challenge of finding that perfect balance that will yield the best […]